13

July 2021

B2B Social Selling Best Practices

Social selling is about engaging your sales team in your social media activities. In this podcast, we discussed the best practices in social selling. Whether you an in a large organization or a solopreneur, this podcast is full of actionable insights like:

➡️ What kind of content to post on social media?
➡️ How often to post and where?
➡️ How to measure the ROI of social selling?

Our guest, Monica Ruzicka, is a Social Selling expert at Thought Horizon where she helps large B2B organizations create and implement successful social selling programs.

2

June 2021

AI in B2B Sales and Marketing on LinkedIn

LinkedIn is where B2B sales and marketing is moving today. Join us as we discuss the increasing role that AI is playing in B2B marketing and sales. Whether it is in identification of people to engage in conversations with, in automation of conversations, or in automation of content generation, AI-powered technologies are here to stay.

Our guest, Thorsten Linz, is the founder and CEO of Innovare AI, an AI-powered sales engine for B2B companies. He is an AI and automation expert with over 20-years of digital marketing experience.

24

Apr 2021

Strategic Video Marketing & Content Repurposing

Have you thought about using video to grow your business? Or repurposing video into micro-clips for social media? In this podcast we talk about how to scale your business on social media by:

➡️ Discovering what video is best for you (podcasting, webinars, live shows etc)
➡️ Leveraging your time, money and effort to yield the best results
➡️ Repurpose video content into micro-content (look mighty when you’re small)

Video marketing expert Stephen Pope talks with us through these topics and show some live demos.