PICTORY API

The most advanced APIs for automated video generation, at scale.

Experience AI powered video creation in your own tech stack with our API.


Rated 4.7/5 on Capterra

Trusted by over 20,000 companies of all sizes

Choose what works for you

Automate video creation for your organization

Convert text, URLs, PowerPoint presentations, or existing videos into engaging content with Pictory’s API, whether you are:

  • Small business streamlining content production.
  • Systems integrator enhancing services for clients.
  • Large enterprise building a custom video workflow.

SAY HELLO TO PICTORY

Your API gateway to scalable, automated video creation

AI-Powered Personalization

Create personalized videos at scale

Create and share personalized and customized videos at scale. 

Drive conversions with personalized videos for each touchpoint.

Scale with templates for abandoned carts, welcomes, and support.

Boost customer engagement with tailored, automated video content.

AI for Learning Content

Quickly turn content into course videos and publish to your LMS

Turn lesson plans, training docs, or slides into instructional videos with narration and branding.

Convert existing materials into engaging course videos with ease.

Save time with auto-publishing across your learning platforms.

Enhance learning with narrated, branded instructional content.

AI-Driven Content Repurposing

Automatically expand the reach of your blogs with video

Transform your written blog content into captivating videos and post to your website or YouTube, automatically.

Creater omni-channel distribution from a single source.

Drives more traffic with video content optimized for web and YouTube.

Saves time with automated video creation from existing blog posts.

AI Video Summarizer

Repurpose long-form videos into shorts

Automatically produce short summary videos from your webinars, podcasts and Zoom recordings.

Quickly turn long recordings into short, shareable highlights.

Boosts engagement by making key moments easy to watch and share.

Saves time with AI-powered webinar and meeting summaries.

Create micro-courses out of existing long form courses seamlessly.

AI Commerce Video Engine

Convert your product pages into videos

With a plugin for Shopify, WooCommerce, WordPress, and other platforms, instantly turn product list pages into engaging videos that boost engagement, order value, and customer satisfaction.

Boosts engagement by turning static listings into dynamic visuals.

Saves time with automated video creation from product pages.

Enhances SEO and conversions with rich, multimedia experiences.

MCP INTERGRATOR

MCP (Model Context Protocol) AI agents Integration

Connect with tools, services, and data - no matter where they live or how they're built - to  automate your video creation.

Automate video workflows to save time and reduce manual effort.

Boost reliability and speed with intelligent media processing.

Scale effortlessly across systems with seamless integration.

In partnership with

Book your 30-minute Pictory Enterprise demo

HOW IT WORKS

Get a personalized demo of Pictory's API

Learn about pricing for your use case

Discover real success stories from our customers

Trusted by over 20,000 companies of all sizes

Partner with Pictory

Create personalized videos at scale

Companies and organizations like Trustonic, Beavercreek School District, and Utah SEO Pros are leveraging Pictory’s Enterprise solution for streaming their video workflow.

Flexible & Developer-Friendly API

Pictory’s API is designed to seamlessly integrate with your client’s existing tools, whether it’s CRM, LMS, eCommerce, or enterprise communication platforms.

AI-Powered Automation

With AI-driven workflows, Pictory automates video production, voiceovers, and personalization—all with minimal human intervention.

Scalable Video Creation

Our parallel processing architecture enables millions of videos per month—so your clients can generate videos at scale with minimal effort and maximum results.

Enterprise-Grade Security

Our platform is SOC 2 compliant, ensuring your client’s data is protected at every level from secure data storage to rigorous access controls. 

Leading companies rely on Pictory’s API to automate video creation at scale.

Company

API

Industry

Use Case

Video Summarization

Course creator platform

Integrated our video summarization API to help course creators turn long courses into short form video content from microlearning to social videos.

Text to Video Content Indexing

Higher Ed 

Pictory created indexing solution for Chegg content to make existing assets searchable and then through a prompt able to create a new video using segments of their existing content.

Text to Video Storyboard


Merp does custom software for the government and as such they use our Text to Video solution for creating explainer videos on how to use the software.

Text to Video

Course creation/upskilling platform

Regis has integrated our Text to Video solution to empower their users to create bespoke video content for training purposes outside of Regis’ existing training content.

Text to Video

Medical continuing education platform

Leveraging our Text to Video API to create training and CE courses for doctor and nurses at different hospitals and medical facilities.

Text to Video

Cybersecurity company

Used our API to create thousands of videos at one time for cyber security awareness and training purposes.

Text to Video

AI Marketing platform

Leveraging Text to video to add to their toolset for marketing purposes

Text to Video

LMS/Learning platform

Using Pictory’s text to video integration to give their customers the ability to create bespoke training content

Company

API

Video Summarization

Industry

Course creator platform

Use Case

Integrated our video summarization API to help course creators turn long courses into short form video content from microlearning to social videos.

Company

API

Text to Video Content Indexing

Industry

Higher Ed 

Use Case

Pictory created indexing solution for Chegg content to make existing assets searchable and then through a prompt able to create a new video using segments of their existing content.

Company

API

Text to Video Storyboard

Use Case

Merp does custom software for the government and as such they use our Text to Video solution for creating explainer videos on how to use the software.

Company

API

Text to Video

Industry

Course creation/upskilling platform

Use Case

Regis has integrated our Text to Video solution to empower their users to create bespoke video content for training purposes outside of Regis’ existing training content.

Company

API

Text to Video

Industry

Medical continuing education platform

Use Case

Leveraging our Text to Video API to create training and CE courses for doctor and nurses at different hospitals and medical facilities.

Company

API

Text to Video

Industry

Cybersecurity company

Use Case

Used our API to create thousands of videos at one time for cyber security awareness and training purposes.

Company

API

Text to Video

Industry

LMS/Learning platform

Use Case

Using Pictory’s text to video integration to give their customers the ability to create bespoke training content

Company

API

Text to Video

Industry

AI Marketing platform

Use Case

Leveraging Text to video to add to their toolset for marketing purposes

INTERGRATION AT SCALE

How the Pictory API works

Integrate

Integrate Pictory’s API into Your Client’s Workflow

Automate

Video Creation Based on Pre-Defined Rules & AI Inputs

Customize

With Branding, AI Voiceovers, and Personalized Content

Scale

Video Production Across Multiple Clients & Use Cases

Learn how to integrate our API

FAQ

How Pictory’s API works and what to know


What can I do with the API?

Our API is very robust, from creating videos from text, urls, existing videos, PowerPoints, templates, etc you can rest assured our API will suit a variety of use cases from marketing videos, to sales videos, learning and development and so much more.

How can I add more credits to my plan?

Additional credits can be added to each plan as necessary. The self serve plan is 120 credits for $49.

What happens if I need to scale to thousands of videos per month?

Our Enterprise solution scales with the largest of customers. Our infrastructure is built to support 10’s of thousands of videos per day.

How much does it cost?

Our API access is usage based, offering seamless automation and high-quality video generation.With flexible yearly pricing and enterprise-level scalability, you'll always have the right tools to grow.

Talk to a Pictory Growth Expert and see the impact AI-powered video can make for your business today.

How many credits do I get?

The Self Serve plan comes with 120 credits per month, 1000 credits annually. With the enterprise plan you can customize the number of credits you use.

USE CASES

What Can You Build with Pictory’s API?


eLearning & Training Solutions

Automate the creation of course videos from text-based content.

Marketing Automation

Convert blogs and articles into engaging branded videos.

Retail & eCommerce Video Personalization

Generate custom product recommendation videos.

AI-Powered Customer Engagement

Automate personalized onboarding, support, and thank-you videos.

Sales Enablement & Lead Nurturing

Generate AI-personalized video pitches at scale.

Automated Webinar & Podcast Summaries

Create engaging highlight clips for social media.