AI video generator for content creators
Make More Videos in Less Time as a Content Creator
Turn an idea, a script or a long video into short, captioned videos for every channel, on camera or faceless.
- From an idea, a script or a link
- Faceless videos with AI voices
- Short clips from long videos
- Captions on every video
4.6/5Trusted by over 20,000 teams and institutions worldwide.
What is an AI video generator for content creators?
An AI video generator for content creators turns a script, an idea, a link or a long video into finished videos, so a creator can publish more often. In Pictory you start from text or a link, get scenes with visuals, a voice and captions, and edit scene by scene.
An AI content creator for the video part of the job. Pictory writes the first draft of the video from your script or idea, matches visuals and adds the voice. You keep the voice, the opinions and the final say.
Running a channel without showing your face? See the faceless AI video generator. On YouTube? See the AI YouTube video maker.
ScriptPasted as text
12 scenesVoice added
Ways to create
Ways creators use Pictory
Pick the kind of channel you run; each page has the full steps.
Faceless AI video generator
Videos with a voice and visuals, no camera.
AI YouTube video maker
Videos for your YouTube channel.
AI YouTube Shorts generator
Vertical clips for Shorts.
Audio to video
Podcasts and voice notes, with visuals.
Blog to video
Your posts as videos.
URL to video
A web page or a video link becomes a new video.
How it works
How to make a video from an idea
To make a video from an idea in Pictory, describe the video or paste your script, or start from a link to a web page. Pictory builds the scenes with visuals and a voice; you review them, add captions, and download the video in the size your channel needs.
Describe the idea
Write the idea or paste a script or a link.
Review the scenes
Check the script and the visual in each scene.
Choose the voice
An AI voice, your own voice or a voice clone.
Download or share
Export an MP4 in 16:9, 9:16 or 1:1, or share a link.
Your toolkit
AI tools for content creators
Among content creator tools, Pictory is the video part: scripts become scenes, long videos become clips, and voices and captions are added for you. It is not an all-in-one suite: keep your editor for thumbnails, your scheduler for posting, and use Pictory as the content creation software for the video itself.
In the editor
Voice, captions and visuals
Voice
Your voice, an AI voice or a clone
Choose one of 170+ AI voices in 29+ languages, record your own, or make a voice clone so faceless videos still sound like you.
- 170+ AI voices in 29+ languages
- Your own recording
- A voice clone
Captions
Captions that keep people watching
Captions are timed to the voice and styled your way, for feeds watched on mute.
- Timed to the voice
- Your caption style
- SRT download
Captions onBold style
9:16Ready
Visuals
Stock and AI-generated visuals
Every scene gets a visual from 18M+ stock assets; swap it, upload your own, or generate an image or a clip in AI Studio.
- 18M+ stock videos and images
- AI Studio images
- Image to video clips
Repurpose
Repurpose what you already made
Your long videos already hold your next ten shorts. Upload one, Pictory transcribes it, and you cut each clip by keeping its words in the transcript. Filler words and silences come out in one step.
More AI video features
Your complete AI video generation tool
AI avatars
Add a talking presenter, or a digital twin of you.
Captions
Accurate, synced captions in your brand style.
Translation
Captions and voiceover for every market.
Text editing
Edit the transcript to edit the video.
Team workspaces
Share projects and brand kits with your team.
API
Generate branded videos from your own product.
AI Studio
Create any image or video you need with generative AI
The latest image and video models, built into the editor. Generate it, then drop it straight into your scene.
Generate and edit images
Describe it, or edit an existing image with a prompt.
Keep characters consistent
Use reference images to keep the same person or product in every scene.
Create video clips with sound
Generate clips with audio. Yes, characters can talk.
Extend any clip
Keep any clip going with a new prompt, even one you uploaded.
✓Get four options at once
Generate up to four versions and keep the best one.
Stay on brand
Bring in your brand from a website, a document or a logo, and it is applied to every scene.
✓
Choose your model
Pick a model for stills or 5 to 10-second clips.
Also in AI Studio: Nano Banana Lite for images and Omni Flash for video.
Use cases
Who is using AI video generators for content creators?
Why Pictory
Loved by creators, trusted by enterprise teams
From solo creators to global marketing teams. Read the case studies
4.6 / 5
Average rating on G2, plus Capterra’s Best Ease of Use award for 2025.
20,000+
companies and institutions creating video with Pictory.
SOC 2
and GDPR compliant, ready for enterprise security reviews
GDPR
Case studies
Teams that scaled video with Pictory
“Pictory is the easiest, most efficient way to get from an idea in text to multimedia imagery on the screen. It’s the critical component to get us out of death by PowerPoint.”
Read the Whirlybird Labs case study“Pictory helps us consistently deliver the high-quality videos we’re known for, content we’re proud of and our clients are proud to use. They always get a five-star response.”
Read the VRC case study“82% of our 10,000+ partners keep coming back to our training videos even though they aren’t mandatory courses. That’s how we know the content’s working.”
Read the AppDirect case study“It increased subscriber growth by 78% and cut my video creation time from a couple of hours to a few minutes. It’s been a godsend.”
Read the NetRock case study“Through Pictory videos, leads up by 500%, video production costs are down 90%.”
Read the Online Super Tutors case study“We only launched our new app a few months ago and already have over 500 subscribers. People come back regularly to watch more videos made with Pictory.”
Read the Game of Yield case study
Compare
Video maker for content creators vs. video editing software
One video, made two ways.
| Task | With Pictory | Traditional editing software |
|---|---|---|
| Starting a video | An idea, a script or a link | Film or gather footage, then edit |
| Faceless videos | AI voice and stock or AI visuals | Record a voiceover and find footage |
| Shorts from long videos | Keep the words you want in the transcript | Scrub and cut on a timeline |
| Captions | Made from the script, timed to the voice | Added as a separate step, then checked |
From the blog
Latest guides for content creators
New guides from the Pictory blog.
API and MCP
Build video into your own tools
Send text, links or slides to the Pictory API, or connect an AI agent through the Pictory MCP server, and get branded videos back.
POST /v1/video/storyboard
{
"videoName": "q3-update",
"scenes": [{ "text": "Q3 in 90 seconds..." }]
}For organizations
Pictory for your whole organization
Bring video to every team, with one brand and the security reviews your company needs.
- Shared brand kits: logo, fonts and colors
- Pictory Central for interactive video, LMS use and SCORM export
- SOC 2 compliant and ISO 27001 certified
- Custom plans and dedicated support
Start from text instead of footage: paste a script or an idea, or a link, and Pictory builds the scenes, voice and captions. Turn long videos into short clips by editing the transcript instead of a timeline.
Yes. Write the script, choose an AI voice or your voice clone, and Pictory adds stock or AI-generated visuals to each scene. The faceless AI video generator page has the details.
Both. Record or upload your own voiceover, choose one of 170+ AI voices in 29+ languages, or make a voice clone from 1 to 2 minutes of your speech.
Yes. Upload the video, Pictory transcribes it, and you keep each clip’s words in the transcript. Export each clip in 9:16 for Shorts, Reels and TikTok.
Pictory exports an MP4 and a shareable link. You download the video and upload it to YouTube or any other platform yourself.
Yes. The free trial includes 300 AI credits, and videos downloaded on it carry a watermark. Plans start at $25 a month, billed annually.
Not Just a Video Maker for Content Creators
Explore our AI Generative Tools and Other Features