"The good thing about this is it keeps on evolving...it will really save you money because you don't have to keep on buying multiple subscriptions for different products."
Key Results:
65%
Costs saved on software.
60%
Time saved per video.
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Emmanuel is an experience video content creator whose needs have changed as his business has changed. Here is how Pictory helps him.
The Challenge
Here are the challenges he faced previously when creating videos:
- Time Consumption: Emmanuel manually edited videos using tools like Camtasia and Adobe. He found that these traditional video editors, although good, were very time-consuming.
- Complexity and Learning Curve: Learning and becoming proficient in video editing software can be a significant challenge.
- Cost and Multiple Subscriptions: He used to subscribe to multiple services for different aspects of video production, such as separate voice-over services. This not only added to the cost but also the complexity of managing various tools.
- Evolving Needs: It was challenging to find a tool that could adapt and offer updated features regularly to meet these changing social media requirements.
The Solution
Pictory offered Emmanuel a streamlined, efficient, and evolving video content creation platform. This tool significantly reduced the time and complexity involved in video editing, which was a major issue with traditional software like Camtasia and Adobe. Pictory's advanced features allowed for quick and easy video creation, catering to Emmanuel's need for a more efficient process. Additionally, the platform's regular updates and integration of user feedback meant that it kept evolving to meet changing demands.
The Results
Emmanuel has been able to save time in creating his content, additionally he has been able to replace many subscriptions with one product.