Content marketing has taken the advertising world by storm in recent years, partly because of how accessible it is. Whether you’re a newer, small business, or a long-established
Using Different Formats to Extend the Reach of Your Marketing Content
When marketers sit down to draft their content creation plans for a business, there’s a certain amount of job security that goes along with their efforts. After all,
How AI Voice Overs And Voice Cloning Are Elevating Narration In Content Marketing
There’s no denying it–we’ve entered the age of AI. We see it in the movies with “deep-fake” technologies. The usage of virtual voice assistants is widespread. Then, let’s
The Power of Visual Communication: Why Video Brings Text to Life
Did you know that 80% of people remember what they see and do best, compared to 20% that remember what they read and 10% that remember what they
Beyond Words: How Video Transcription Boosts SEO and Engagement
It may seem contradictory, but one of the best ways to boost online video content is with the addition of text. Specifically, transcripts and closed captions. Both are
The Power of Video Content Marketing in Boosting Business Sales
Video content dominates most social media feeds in 2023, but it’s not just for entertainment. There is huge power in video marketing for small and medium-sized businesses looking
How To Build Your Business’ Brand on Instagram
With billions of users worldwide, Instagram has become a central marketing tool for businesses of every size and it’s not just their paid ad section that does the
The Best AI Script Generators for Video Content Creation
One of the most vital parts of the video creation process is getting your script together. And just like how the AI-powered video generator Pictory makes video generation
Exploring Small Business Trends in 2023
The year 2023 is here, and it brings with it a fresh perspective on the small business landscape. As we continue to navigate the post-pandemic world, it’s crucial
What is the Perfect Set Up for Making Video Content?
Online videos have never looked better. The average Instagram or YouTube video that pops up now is leaps ahead of anything online from 10 years ago. That’s great