Scaled video training 3x and improved course engagement 10x
“Pictory transformed our Instagram presence overnight. Our engagement increased by 10x, and our audience finally understood what Shilajit is all about.”
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“I didn’t realise how persuasive or impressive video could be—until I used Pictory. Now I’m getting responses from people I never thought would engage.”
Dov Brajtman, Director of Technology Operations at P.E.C. IT. Dov left the corporate grind behind to build a thriving MSP in Prince Edward County. See how Pictory has helped him market his small business.
Dov faced several challenges before using Pictory:
Pictory completely transformed the way Dov Brajtman marketed his small MSP business, P.E.C. IT. With Pictory, he was able to quickly and affordably create high-quality, customised videos that resonated with his local audience.
The platform’s text-to-video functionality made it easy to produce targeted content - even for specific prospects - and the ability to adjust voiceovers and tone based on the viewer gave his messaging a personal, human touch. As a result, Dov saw a significant increase in engagement and response rates, enabling him to generate more leads and elevate his brand’s presence without the time or cost of traditional production.
Since using Pictory, Dov has seen a clear and consistent improvement in engagement and lead generation compared to his previous email marketing efforts. While he hasn't tracked exact numbers yet, he confidently reports that response rates to his personalized videos are substantially higher than anything he achieved through Mailchimp or standard email outreach.
Prospective clients regularly comment on how impressed they are by the speed, quality, and relevance of his videos—often mentioning how the messaging feels like it was made just for them. This personal touch has led to more meaningful conversations, stronger connections with local businesses, and a steady stream of new client opportunities that simply weren’t happening before Pictory.
“Pictory transformed our Instagram presence overnight. Our engagement increased by 10x, and our audience finally understood what Shilajit is all about.”
Read More“In just three months, we saw a 10% increase in blog click-throughs—Pictory has helped turn our videos into real traffic drivers.”
Read More“Within the first month of using Pictory, my audience grew from 2,000-3,000 views a month to 55,000. The growth has been incredible.”
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