Mark’s Agency Improved Profits 100% Using Pictory

Mark, the owner of Roya AI, has significantly increased efficiency and profit margins by using Pictory for video creation.  See how Pictory has helped Mark.

The Challenge

Mark faced several challenges before using Pictory:

• High Costs: Outsourcing sales video production was expensive, costing between $500 to $1,000 per video with hard costs in the $300-$400 range.
• Time-Consuming Process: Creating quality videos used to take several days, resulting in inefficiencies and delays.
• Limited In-House Capabilities: Required extensive resources and expertise to produce videos, leading to dependency on external vendors.
• Profit Margins: The high cost and time involved in video production reduced profitability.
• Efficiency: Struggled to efficiently produce a high volume of videos, limiting the agency's output and scalability.

The Solution

Pictory helped Mark overcome significant challenges by drastically reducing the costs and time associated with video production. The AI-powered tools simplified the workflow, enabling Mark to efficiently generate a high volume of professional videos that often met client expectations on the first attempt, enhancing overall productivity and client satisfaction. This user-friendly platform allowed even those without extensive video production experience to quickly create impactful content.

The Results

By eliminating the need for outsourcing, Mark achieved near 100% profit margins and was able to produce quality videos within 30 minutes to an hour, compared to several days previously.  Mark highly recommends the platform for its user-friendly interface, AI-powered features, and ability to produce high-quality videos.