Leigha Built a Scalable Video Library and Saved Executive Time

Leigha Reid, Marketing Director from Golden Tax Relief uses Pictory to save time and create quality content fast to drive business growth.

The Challenge

Leigha faced several challenges before using Pictory:

• Heavy Dependence on a Single Subject-Matter Expert
  Leigha's companies relied heavily on the knowledge of the business owner, Ben, who was the primary source of expertise for tax compliance and trust management. Extracting that knowledge required significant time, usually through emails or one-to-one meetings, making it difficult to scale education without consuming expensive executive time.
• No Scalable Way to Turn Expertise into Educational Content
  Although the team had access to thousands of emails containing valuable explanations and answers, there was no efficient system to transform that information into structured, searchable educational content for clients.
• High Cost of Using the Owner’s Time
  Recording videos directly with Ben wasn’t practical. His time was extremely valuable, and dedicating hours to filming educational content would have been costly and disruptive. 
• Complex Multi-Brand Content Requirements
  Leigha managed marketing for several distinct companies, each with its own audience, tone, and branding. Producing consistent video content across multiple brands required juggling different tools, workflows, and design standards.
• Time-Intensive Video Production Alternatives
  Without an all-in-one video solution, Leigha would have been forced to rely on tools like Canva, Adobe, or manual editing workflows. 
• Difficulty Producing Video Content at Volume
  The goal was to build a large educational video library — dozens of videos answering the most common client questions. Without automation and fast turnaround, creating this volume of content would have taken far longer and delayed launching the educational offering.

The Solution

Pictory gave Leigha a fast, scalable way to turn deep subject-matter expertise into high-quality educational video without relying on expensive executive time or complex production workflows.

Instead of repeatedly pulling the business owner into meetings or recordings, Leigha could transform approved scripts into branded, professional videos in minutes. Pictory brought everything together in one place — visuals, captions, branding, and formatting — making it easy to produce consistent content across multiple companies and service tiers.

This allowed the team to build a searchable, on-demand video library that educates clients, supports compliance, and delivers value at scale while dramatically reducing time and effort.

The Results

Leigha was able to “buy back” valuable executive time while accelerating content creation across several brands. She created an educational video library that forms a core part of her companies’ service offerings, helping clients understand complex tax and trust topics without requiring repeated one-to-one explanations. 

Videos could be produced in 30 minutes or less, branded automatically for each company, and delivered consistently across platforms. Pictory enabled Leigha to scale knowledge, improve efficiency, and produce quality content quickly — laying the foundation for a premium, tiered client experience built around education and clarity.