AI captions

Captions AI

Upload a video and the AI writes the captions from the speech. Pick a style, fix any word and download, all in your browser.

  • AI captions timed to the voice
  • Six styles, or your brand kit
  • Edit the words like a document
  • Free trial, online in your browser
A travel creator talking to the camera on a city street, with AI captions added by Pictory

4.6/5Trusted by over 20,000 teams and institutions worldwide.

  • Colibri Group logo
  • Kajabi logo
  • Royal Canin logo
  • BizLibrary logo
  • Regis Company logo
  • Forbes logo

What are AI captions?

AI captions are captions written automatically from the speech in a video. In Pictory, the AI transcribes your video and adds captions timed to the voice. You pick a caption style, fix any word in the transcript and download the video with its captions.

A captions app in your browser. Upload, caption, style and download in one place, on any computer.

For every way to make captions, see the AI caption generator. To learn the steps, add captions to video.

A content creator at his desk reviewing the AI captions on his latest video in Pictory

AI captionsEnglish (US)

Style appliedSleek

Your source, any format

Start with your video

Upload a video or audio file, or make a video from a script and the captions come with it.

How it works

How Pictory adds AI captions

Pictory adds AI captions in four steps. Upload your video and choose its language, and the AI transcribes the speech. Captions appear on the video, timed to the voice. Fix any word in the transcript, pick a style, then download the video with its captions.

  1. Upload your video

    Choose the language it is in.

  2. The AI transcribes it

    Check the words and fix any you need.

  3. Pick a caption style

    Six styles, or your brand kit.

  4. Download

    The video, the subtitles and the transcript.

Features

Captions AI features: styles, brand and editing

Styles

Caption styles and brand

Choose a caption style, then the font, size, colors and how many lines show at once. Apply your brand kit and the captions match the rest of your videos.

  • Six caption styles
  • Brand kit fonts and colors
  • Top, center or bottom
How to use subtitle styling
A brand designer at her desk applying brand colors to the captions of a video in Pictory

Caption styleNavy Blue

Brand kit appliedNorthwind

Edit

Edit the words, not a timeline

The AI captions come from the transcript. Fix a word, search and replace a name and remove filler words, and the captions follow.

  • Search and replace
  • Filler words removed
  • Speakers marked
How to remove filler words

Download

Download the video, subtitles and transcript

Download the MP4 with the captions on it in 16:9, 9:16 or 1:1. Download the subtitles as files in a ZIP, and the transcript as text.

  • MP4 with captions
  • Subtitles as a ZIP
  • Transcript as text
See the subtitle generator
A course creator at her desk downloading a captioned lesson video from Pictory

DownloadMP4 · 16:9

SubtitlesZIP

More AI video features

Your complete AI video generation tool

  • AI avatars

    Add a talking presenter, or a digital twin of you.

  • Captions

    Accurate, synced captions in your brand style.

  • Translation

    Captions and voiceover for every market.

  • Text editing

    Edit the transcript to edit the video.

  • Team workspaces

    Share projects and brand kits with your team.

  • API

    Generate branded videos from your own product.

AI Studio

Create any image or video you need with generative AI

The latest image and video models, built into the editor. Generate it, then drop it straight into your scene.

  • A white vase on the left and the same vase turned purple on the right, after the prompt "Make it purple"

    Generate and edit images

    Describe it, or edit an existing image with a prompt.

  • The same woman in a forest and on a city waterfront at sunset, matched to her reference photo

    Keep characters consistent

    Use reference images to keep the same person or product in every scene.

  • A barista talking to the camera in her cafe, with a play button and audio waveform

    Create video clips with sound

    Generate clips with audio. Yes, characters can talk.

  • A hiker on a mountain summit above the clouds, with a filmstrip showing the clip being extended
    Original clip, frame 1: sunrise over the clouds beside a mountain ridgeOriginal clip, frame 2: a hiker with a red backpack climbing toward the summitOriginal clip, frame 3: clouds below the rocky ridgeExtended clip, new frame 1: the sun low over a sea of cloudsExtended clip, new frame 2: the hiker standing on the summit with both arms raisedExtended clip, new frame 3: clouds rolling past the far ridges

    Extend any clip

    Keep any clip going with a new prompt, even one you uploaded.

  • Four versions of a lakeside cabin scene, with one selected

    Get four options at once

    Generate up to four versions and keep the best one.

  • A lavender water bottle styled with brand kit colors

    Stay on brand

    Your brand kit’s colors guide every generation.

Choose your model

Pick a model for stills or 5 to 10-second clips.

Also in AI Studio: Nano Banana Lite for images and Omni Flash for video.

Use cases

Who is using AI captions?

  • A travel creator on a harbor walkway in a video with AI captions from Pictory
    Creators

    AI captions for travel videos

    Caption every clip from the trip, then download it for social.

  • A team lead speaking in an open-plan office in a company update video with AI captions from Pictory
    Teams

    AI captions for company updates

    Caption the update so everyone can read it at their desk.

  • A product designer holding a water bottle in a studio in an ad video with AI captions from Pictory
    Marketing

    AI captions for ads

    Put on-brand captions on a product video for muted feeds.

  • An online course instructor at a whiteboard in a lesson video with AI captions from Pictory
    Courses

    AI captions for online courses

    Caption each lesson and download the subtitles for your course site.

Why Pictory

Loved by creators, trusted by enterprise teams

From solo creators to global marketing teams. Read the case studies

  • 4.6 / 5

    Average rating on G2, plus Capterra’s Best Ease of Use award for 2025.

    • Capterra Best Ease of Use 2025 badge
    • Capterra Shortlist 2025 badge
    • Software Advice Front Runners 2025 badge
    • GetApp Category Leaders 2025 badge
  • 20,000+

    companies and institutions creating video with Pictory.

  • SOC 2

    and GDPR compliant, ready for enterprise security reviews

    AICPA SOC sealISO 27001 sealGDPR

Case studies

Teams that scaled video with Pictory

  • Whirlybird Labs logo over a bright glass office

    “Pictory is the easiest, most efficient way to get from an idea in text to multimedia imagery on the screen. It’s the critical component to get us out of death by PowerPoint.”

    Jason Hoss, Founder & CEO
    Read the Whirlybird Labs case study
  • VRC Investigations logo over a woman leading a meeting

    “Pictory helps us consistently deliver the high-quality videos we’re known for, content we’re proud of and our clients are proud to use. They always get a five-star response.”

    Curtis Whitfill, VP of Continuing Education
    Read the VRC case study
  • AppDirect logo over a presenter showing a chart to his team

    “82% of our 10,000+ partners keep coming back to our training videos even though they aren’t mandatory courses. That’s how we know the content’s working.”

    David Landsberger, Director of Partner Enablement
    Read the AppDirect case study
  • NetRock Custom Cybersecurity logo over a team working at their computers

    “It increased subscriber growth by 78% and cut my video creation time from a couple of hours to a few minutes. It’s been a godsend.”

    Christian Wentz, Owner
    Read the NetRock case study
  • Online Super Tutors logo over a tutor presenting a lesson

    “Through Pictory videos, leads up by 500%, video production costs are down 90%.”

    Andrew Reid, Founder
    Read the Online Super Tutors case study
  • Game of Yield logo over a man working at his computer

    “We only launched our new app a few months ago and already have over 500 subscribers. People come back regularly to watch more videos made with Pictory.”

    Dr. Yuri Kotik, Founder
    Read the Game of Yield case study

See all case studies

Compare

Captions AI vs. video editing software

One 10-minute video, captioned two ways.

Comparison of Pictory’s AI captions and traditional video editing software
StepWith PictoryTraditional editing software
The wordsTranscribed from the speech for youTranscribed in a separate step, or typed
TimingEach caption timed to the voiceSet on a timeline, line by line
Fixing a wordEdit the transcript and the caption updatesFind the caption on the timeline and retype it
StylePick a style, or apply your brand kitSet fonts and colors in the caption settings
Filler wordsRemoved from the transcript and the video togetherCut by hand on the timeline
DownloadAn MP4 with captions, plus subtitle filesExported with the project settings

Video API

Make video at scale from your own product

Send text, links or slides to the Pictory API and get branded videos back, automatically.

POST /v1/video/storyboard
{
  "videoName": "q3-update",
  "scenes": [{ "text": "Q3 in 90 seconds..." }]
}

Enterprise

Enterprise video at scale

Custom plans, onboarding and support for company-wide rollouts.

  • SOC 2 and GDPR compliant
  • Custom plans and personalized onboarding
  • Shared brand kits and team workspaces
  • Dedicated support

FAQ

FAQ: captions ai

Can’t find your answer? Contact our team.

You upload a video and choose its language. Pictory transcribes the speech and adds captions timed to the voice, which you can edit and style before you download.

Yes. Edit the transcript like a document and the captions update. Search and replace a name or remove filler words across the whole video.

You choose the language when you upload. Captions work in languages including English, Spanish, French, German, Italian, Portuguese, Dutch, Hindi and Russian.

Yes. Pick from six caption styles, change the font, size and colors, or apply your brand kit. You also choose where the captions sit and how many lines show.

No. Pictory works in your browser, so you upload, caption and download on any computer.

Yes. You can try Pictory’s AI captions on a free trial. The trial includes 50 AI credits, and videos downloaded on it carry a watermark. Paid plans start at $25 a month, billed annually.

Limited Offer: 40% Off Pro Annual + 2X AI Credits

Limited Offer: 40% Off Pro Annual
+ 2X AI Credits