PICTORY FEATURES
Promo Video Creator
Turn ideas, scripts, and marketing content into promotional videos using AI-supported tools.
Rated 4.7/5 on Capterra
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Text to video
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URL to video
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AI video editor
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Audio to video
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Images to video
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PPT to video
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Record
Text to video
URL to video
AI video editor
Audio to video
Images to video
PPT to video
Record
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URL to video
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AI video editor
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Summarize video
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Audio to video
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Images to video
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PPT to video
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Record
Text to Video Generator
Turn prompts, text, scripts, articles, or blog posts into videos with AI-selected visuals, voiceovers, and audio tracks in minutes.
URL to video
AI video editor
Summarize video
Audio to video
Images to video
PPT to video
Record
Trusted by over 20,000 companies of all sizes
Promotional videos are used to introduce products, announce launches, highlight offers, and support campaigns. Pictory’s promo video creator converts scripts, written messaging, and ideas into structured videos. You can generate scripts, apply layouts for clear messaging, add captions, refine visuals with AI Studio, and export in multiple formats without timeline editing.
AI organizes messaging into scenes, applies layouts that support calls to action, suggests visuals, and generates captions. This helps marketing teams create consistent promotional videos across ads, landing pages, social platforms, and email campaigns.
Tools for Promotional Video Creation
Features designed for marketing workflows and promotional output.
Idea-to-Video
Start with a campaign idea and generate a script and video draft.
Promotional Layout Styles
Layouts designed for headlines, offers, and CTAs.
Auto Captions
Generate captions for sound-off viewing.
AI Script Generator
Create promotional scripts and campaign messaging.
AI Visual Suggestions
Suggested visuals aligned with the promotion or offer.
Multi-Format Export
Export vertical, square, or widescreen videos.
Each of these features ensures your idea evolves into a professional video workflow that aligns with your goals and platform strategy.
Add a script, idea, or written promotion. Pictory creates a structured video with scenes, layouts, captions, and visuals. You can refine pacing, messaging, and imagery before exporting.
Adjust layouts, update messaging, refine pacing, replace visuals, or use AI Studio to generate imagery aligned with your campaign.
How to Create a Promo Video
Step 1
Add Your Idea or Script
Enter a promotion idea or upload your script.
Step 2
Generate a Video Draft
Pictory structures the promotion into scenes.
Step 3
Refine Messaging and Visuals
Adjust text, layouts, visuals, and pacing.
Step 4
Export the Final Video
Download in the format required for your channel.
Add captions or narration in multiple languages.
Export for websites, landing pages, email campaigns, YouTube, TikTok, Instagram, LinkedIn, and paid advertising channels. Works with Make, Zapier, and the Chrome extension.
Reasons to Use This Promo Video Creator
Use Cases for Promo Video Creator
Marketing Campaigns:
Generate explainer videos or product teasers from your campaign concepts instantly.
Educational Tutorials
Turn lesson ideas into complete teaching videos with narration and visuals.
Corporate Training
Convert internal communication topics into polished instructional videos.
Social Media Content
Create short-form videos tailored for brand awareness and audience engagement.
Get Started with the Promo Video Creator
Create promotional videos using AI-supported workflows built for marketing teams.
In partnership with
Promo Video Creator FAQs
Is this tool free?
A free trial is available for creating and exporting videos.
Can I generate promotional scripts?
Yes. Use Idea-to-Video or the AI Script Generator.
Can I customize CTAs and text?
Yes. Text overlays, layouts, and messaging are editable.
Does it support vertical promo videos?
Yes. Vertical, square, and widescreen formats are supported.
Can I use AI-generated visuals?
Yes. AI Studio can generate or refine visuals.
Does this run online?
Yes. Everything works in the browser.
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