PICTORY FEATURES
Social Media Video Creator
Produce vertical, square, and widescreen videos for all social platforms using AI-supported tools.
Rated 4.7/5 on Capterra
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Text to video
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URL to video
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AI video editor
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Audio to video
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Images to video
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PPT to video
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Record
Text to video
URL to video
AI video editor
Audio to video
Images to video
PPT to video
Record
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URL to video
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AI video editor
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Summarize video
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Audio to video
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Images to video
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PPT to video
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Record
Text to Video Generator
Turn prompts, text, scripts, articles, or blog posts into videos with AI-selected visuals, voiceovers, and audio tracks in minutes.
URL to video
AI video editor
Summarize video
Audio to video
Images to video
PPT to video
Record
Trusted by over 20,000 companies of all sizes
Social platforms require ongoing content across multiple formats—vertical videos for TikTok and Reels, square videos for feeds, and widescreen videos for YouTube or LinkedIn. Pictory’s social media video creator converts ideas, scripts, and long-form content into platform-ready videos. You can generate a script, apply layouts, refine visuals, add captions, and export in the format your channel needs.
AI identifies key points from your content, structures scenes for short or long formats, suggests visuals, applies layout styles, and generates captions. This supports teams and creators producing content across multiple social channels without managing separate editing workflows.
Tools for Social Media Video Creation
Features designed for multi-platform output and scalable content production.
Idea-to-Video
Start with an idea and generate a script and video foundation.
Multi-Format Layout Styles
Apply layouts optimized for vertical, square, or widescreen formats.
Auto Captions
Generate captions to support viewing without sound.
AI Script Generator
Create scripts tailored for social content and campaigns.
AI Visual Suggestions
Recommended visuals that match topics, themes, or scripts.
Social Platform Export Options
Export vertical, square, or widescreen for each platform.
Each of these features ensures your idea evolves into a professional video workflow that aligns with your goals and platform strategy.
Add an idea, script, or long-form content. Pictory generates a structured video draft with layouts, captions, and visuals. You can refine pacing, timing, and imagery before exporting to your preferred format.
Modify layouts, adjust captions, change timing, replace visuals, or use AI Studio to refine or generate imagery that aligns with your social brand.
How to Create a Social Media Video
Step 1
Add Your Idea or Script
Enter an idea, generate a script, or upload content.
Step 2
Generate a Draft
Pictory creates a video with layouts and captions.
Step 3
Refine Scenes and Visuals
Adjust pacing, visuals, layouts, and narration.
Step 4
Export for Your Platform
Download vertical, square, or widescreen versions.
Add captions or narration in multiple languages with platform-safe formatting.
Export for TikTok, Instagram Reels, Instagram Feed, YouTube Shorts, YouTube, Facebook, LinkedIn, X, and website embeds. Works with Make, Zapier, and the Chrome extension.
Reasons to Use This Social Video Creator
Use Cases for Social Media Video Creator
Marketing Campaigns:
Generate explainer videos or product teasers from your campaign concepts instantly.
Educational Tutorials
Turn lesson ideas into complete teaching videos with narration and visuals.
Corporate Training
Convert internal communication topics into polished instructional videos.
Social Media Content
Create short-form videos tailored for brand awareness and audience engagement.
Get Started with the Social Media Video Creator
Produce videos for all social platforms using AI-supported workflows built for consistent, scalable output.
In partnership with
Social Media Video Creator FAQs
Is this tool free?
Pictory offers a free trial for creating and exporting videos.
Can I generate scripts for social videos?
Yes. Use Idea-to-Video or the AI Script Generator.
Can I upload long-form content?
Yes. Upload articles, blogs, scripts, or notes.
Can I adjust visuals and layouts?
Yes. Replace visuals, refine timing, and apply layout styles.
Does it export vertical videos?
Yes. Vertical, square, and widescreen formats are supported.
Can AI Studio refine visuals?
Yes. AI Studio can enhance or generate imagery for your scenes.
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