“It gives me everything in one place. I don’t have to go anywhere else.”
Key Results:
300%
User engagement and consumption
650%
Increase in productivity
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Kay Alexander, CEO of Inspire The Incredible, an organization that supports neurodivergent youth. (www.inspiretheincredible.org), discusses how ai video generation is helping her organization.
The Challenge
Pat faced several challenges before using Pictory:
- Had the Vision for Video — But Not the Technical Skills
Kay knew that video was the most effective way to deliver her training content but she didn’t have the technical skills or confidence to create professional-looking videos. - Video Production Costs Were Too High to Sustain
Kay explored hiring professionals to create her video content, but the costs were far beyond what was realistic for a growing membership platform. - Limited Ability to Repurpose Existing Content
Kay had valuable content in the form of podcasts, PowerPoint presentations, and training materials — but no simple way to turn them into engaging videos. - Accessibility Goals Were Hard to Achieve
Kay’s mission is rooted in accessibility and inclusion, yet without video, her content wasn’t as flexible or easy to consume. She wanted short, digestible, on-demand training that people could access anytime — something static formats struggled to deliver. - Too Many Tools, Too Much Friction
Creating content required juggling multiple tools for audio, slides, and visuals, which slowed everything down.
The Solution
Pictory gave Kay a simple, affordable way to turn her expertise into professional, high-quality video without needing technical skills or expensive production support.
With Pictory, she was able to transform existing content — including podcasts, PowerPoint presentations, and written material — into engaging, accessible videos that suited the diverse needs of her audience. The platform removed the friction of using multiple tools by bringing everything into one easy-to-use solution, allowing Kay to create short, clear, and visually appealing training videos on demand.
This enabled her to deliver content in formats that were easy to consume, available anytime, and inclusive for neurodivergent individuals and busy parents — ultimately empowering her to scale her impact while staying focused on her mission.
The Results
The ability to repurpose podcasts and PowerPoint presentations into short, engaging videos allowed her to deliver more value in less time, making her content easier to consume for busy parents, educators, and neurodivergent individuals.
Learner feedback has been highly positive, with viewers describing the videos as clear, informative, and pleasant to watch. Most importantly, Pictory enabled Kay to build an on-demand video library that members can access anytime, reinforcing learning beyond one-to-one sessions and helping her scale her impact while staying focused on her mission.
