Essentially a means of mapping out the buyer’s journey, from first interest to first purchase, the content funnel allows marketers to consider how their content can be used
How to Choose the Best Online Video Generator for Content Marketing
There’s no denying the power of video in content marketing. 83% of marketers who post video content say it helps them generate leads. Meanwhile, 60% bemoan escalating customer
How to Integrate AI into Your Content Marketing Strategy
Love it or hate it, artificial intelligence (AI) is here to stay, and the technology is only going to get more sophisticated. The market size for AI reached
5 Game-Changing Benefits of an Online Video Generator for Content Marketers
Online video generators are incredible tools with time-saving, energy-efficient, and cost-protecting powers. The rise of AI-generated videos has opened up new doors for marketers everywhere to create engaging video
Getty Images & GPT-4 Powered Video Summaries
Access to high-quality b-roll footage is critical to making great videos. Now, through our new royalty-free media partnership with Getty Images, Premium subscribers will get millions of scroll-stopping
Your 5-Minute Guide to Choosing the Best Visuals for Your Video
Gazing at your computer screen, you’re poised to create another viral video for your brand. The blank canvas of Pictory’s editing suite beckons. And a host of high-quality
The 5 Best AI Art Software You Need to Try
If you’ve ever struggled to find unique, high-quality images for a business project or social media post, then an AI art generator may be exactly what you need.
Using Different Formats to Extend the Reach of Your Marketing Content
When marketers sit down to draft their content creation plans for a business, there’s a certain amount of job security that goes along with their efforts. After all,
What Generative AI Means for Creativity, Innovation, and Content
Generative AI is a powerful tool in content creation, capable of generating a large quantity of material such as blog drafts, product descriptions, images and videos. It uses
From Novice to Pro: How AI Video Editors Empower All Levels of Content Marketers
Content marketers have never been busier. These days, every business is expected to be on at least two or more social media platforms. And video content, which usually