Add automatic captions
Add Captions to Video
Upload your video and Pictory adds captions from the speech automatically. Choose a style, fix any word and download.
- Auto captions timed to the voice
- Captions top, center or bottom
- Subtitles as files as well
- Free trial, online in your browser
4.6/5Trusted by over 20,000 teams and institutions worldwide.
How do you add captions to a video?
To add captions to a video, upload it to Pictory and choose its language. Pictory transcribes the speech and adds captions timed to the voice. Choose a caption style and position, fix any word in the transcript, then download the video with its captions.
Automatic captions, then your edits. The captions come from the transcript, so a fix in the text is a fix on the video. No timeline, no typing captions by hand.
Pictory is an AI video editor with captions built in. For the tool itself, see the AI caption generator.
Auto captionsEnglish (US)
Captions addedLesson 3
Your source, any format
Start with your video
Upload a video or audio file, or make a video from a script. The AI caption generator covers every way captions get made.
AI Video Editor
Upload a video. Pictory transcribes it and adds captions.
Audio to Video
Upload audio. Get visuals and captions on every line.
Text to Video
Paste a script. The captions follow the voiceover.
URL to Video
Drop in a link. Pictory writes the script and the captions.
PPT to Video
Your slides and notes, narrated and captioned.
Video Transcription
Get the transcript of a video as text.
How it works
How to add captions to a video automatically
To add captions to a video automatically, upload it to Pictory and choose its language. The AI transcribes the speech and puts captions on the video, timed to the voice. Fix any word in the transcript, choose a style, the position and the number of lines, then download.
Upload your video
Pick the language the video is in.
Fix any word
Edit the transcript. The captions follow.
Set the style and position
Lines, position and a caption style.
Download
The video with captions, and the subtitle files.
Subtitles
Add subtitles to video as well as captions
To add subtitles to a video, follow the same steps: Pictory makes the subtitles from the transcript. Download them as files in a ZIP to upload next to your video, or keep the captions on the video itself. Subtitles for videos and captions come from one transcript.
Features
Automatic captions features: styles, position and editing
Auto captions
Captions added automatically
Pictory transcribes the speech and adds the captions for you, each one timed to the voice. Speakers are marked in the transcript, so an interview reads right.
- Timed to the voice
- Speakers marked
- MP4, MOV or WebM
Auto captionsTwo speakers
Timed to the voiceEnglish (US)
Style
Choose the style and where captions sit
Put the captions at the bottom, in the center or at the top, with one, two or three lines. Pick a style, or apply your brand kit.
- Top, center or bottom
- One to three lines
- Brand kit fonts and colors
Edit
Fix a word and the caption follows
Edit the transcript like a document. Search and replace a product name, remove filler words and silences, and every caption updates with it.
- Search and replace
- Filler words removed
- Silences removed
Replace allNorthwind
Captions updated6 changes
Languages
Captions in other languages
For a video made from a script, a page, a document or slides, Translate makes a copy with the captions in another language. For a video you upload, replace the caption lines with your translation in the transcript editor. The Academy guide shows both.
More AI video features
Your complete AI video generation tool
AI avatars
Add a talking presenter, or a digital twin of you.
Captions
Accurate, synced captions in your brand style.
Translation
Captions and voiceover for every market.
Text editing
Edit the transcript to edit the video.
Team workspaces
Share projects and brand kits with your team.
API
Generate branded videos from your own product.
AI Studio
Create any image or video you need with generative AI
The latest image and video models, built into the editor. Generate it, then drop it straight into your scene.
Generate and edit images
Describe it, or edit an existing image with a prompt.
Keep characters consistent
Use reference images to keep the same person or product in every scene.
Create video clips with sound
Generate clips with audio. Yes, characters can talk.
Extend any clip
Keep any clip going with a new prompt, even one you uploaded.
✓Get four options at once
Generate up to four versions and keep the best one.
Stay on brand
Your brand kit’s colors guide every generation.
✓
Choose your model
Pick a model for stills or 5 to 10-second clips.
Also in AI Studio: Nano Banana Lite for images and Omni Flash for video.
Use cases
Who is using automatic captions?
Why Pictory
Loved by creators, trusted by enterprise teams
From solo creators to global marketing teams. Read the case studies
4.6 / 5
Average rating on G2, plus Capterra’s Best Ease of Use award for 2025.
20,000+
companies and institutions creating video with Pictory.
SOC 2
and GDPR compliant, ready for enterprise security reviews
GDPR
Case studies
Teams that scaled video with Pictory
“Pictory is the easiest, most efficient way to get from an idea in text to multimedia imagery on the screen. It’s the critical component to get us out of death by PowerPoint.”
Read the Whirlybird Labs case study“Pictory helps us consistently deliver the high-quality videos we’re known for, content we’re proud of and our clients are proud to use. They always get a five-star response.”
Read the VRC case study“82% of our 10,000+ partners keep coming back to our training videos even though they aren’t mandatory courses. That’s how we know the content’s working.”
Read the AppDirect case study“It increased subscriber growth by 78% and cut my video creation time from a couple of hours to a few minutes. It’s been a godsend.”
Read the NetRock case study“Through Pictory videos, leads up by 500%, video production costs are down 90%.”
Read the Online Super Tutors case study“We only launched our new app a few months ago and already have over 500 subscribers. People come back regularly to watch more videos made with Pictory.”
Read the Game of Yield case study
Compare
Add captions to video with AI vs. video editing software
One 10-minute video, captioned two ways.
| Step | With Pictory | Traditional editing software |
|---|---|---|
| The words | Transcribed from the speech for you | Transcribed in a separate step, or typed |
| Timing | Each caption timed to the voice | Set on a timeline, line by line |
| Fixing a word | Edit the transcript and the caption updates | Find the caption on the timeline and retype it |
| Style | Pick a style, or apply your brand kit | Set fonts and colors in the caption settings |
| Filler words | Removed from the transcript and the video together | Cut by hand on the timeline |
| Download | An MP4 with captions, plus subtitle files | Exported with the project settings |
Video API
Make video at scale from your own product
Send text, links or slides to the Pictory API and get branded videos back, automatically.
POST /v1/video/storyboard
{
"videoName": "q3-update",
"scenes": [{ "text": "Q3 in 90 seconds..." }]
}Enterprise
Enterprise video at scale
Custom plans, onboarding and support for company-wide rollouts.
- SOC 2 and GDPR compliant
- Custom plans and personalized onboarding
- Shared brand kits and team workspaces
- Dedicated support
Upload the video to Pictory and choose its language. Pictory transcribes the speech and adds captions timed to the voice. Fix any word in the transcript, choose a style, then download the video with its captions.
Start a free trial of Pictory, upload your video and the captions are added automatically. The trial includes 50 AI credits, and videos downloaded on it carry a watermark. Paid plans start at $25 a month, billed annually.
Yes. Pictory adds automatic captions from the speech in your video, timed to the voice. You only check the words and choose a style.
Yes. Pictory makes subtitles from the same transcript. Download them as files in a ZIP to upload next to your video.
Yes. Choose a style, the font, size and colors, and put the captions at the bottom, in the center or at the top, with one, two or three lines.
You choose the language when you upload. Captions work in languages including English, Spanish, French, German, Italian, Portuguese, Dutch, Hindi and Russian.
Not Just Auto Captions
Explore our AI Generative Tools and Other Features
